Sunday, October 22, 2006

Ala Carte Fantasy Football

Business Idea the 3rd

Fantasy Football has become extremely popular in the past few years. According to one research firm, 36 million participate during the pro season. But its strength is also it's weakness--you sign up for a season and slog your way through 16 games, assuming you are fortunate enough to make the playoffs.

So why not have the option to play on a one-week basis? There are a number of ways you could do this, but perhaps the simplest is to pick players against their projections for the week. So basically, can you outsmart the experts. If Peyton Manning is projected to throw for 250 yards and 2 TD's and you think it will be a lot more than that, you pick Peyton as your quarterback.

The beauty of this is you can start anew every week, without paying the price all season long for a weak pre-season draft. You could have season-long leagues, monthly tournaments or simply weekly match-ups.

You could even theme these, maybe picking one team against another, or picking from one conference or division, or even one position, or any QB/WR combo, or whatever.

And of course, the idea could just as easily be expanded to other sports. The software is the toughest part. Then, a little marketing and some momentum and position yourself to be bought.

See Rebecca, I told you that playing fantasy footbal league was good for something.

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